基于研学视角的广州钱岗古道保护与发展策略研究

Protection and Development Strategy of Qiangang Ancient Road in Guangzhou from the Perspective of Education Tourism

摘要:

在粤港澳人文湾区建设背景下，南粤古驿道与文化旅游已成为发展重点和热点，文化遗产与旅游的融合发展研究对推动古驿道的活化利用具有重要意义。在剖析古驿道与研学旅游相关研究及融合发展交互关系的基础上，选取广州钱岗古道为研究对象，针对古道沿线资源和保护发展困境，以研学旅游为切入点，提出拓展多元需求的研学群体、打造空间复合的研学旅游基地、完善功能齐全的配套服务设施、发展古驿道“文化+旅游”产业链、复原和整合历史文化资源、营造类型多样的主题活动游线 6 个方面的古驿道保护与发展策略。

Abstract:

Under the background of the developing of Guangdong-Hong Kong-Macao Greater Bay Area, the South China Historical Trail and cultural tourism have become the focus of development. Research on the integration of cultural heritage and tourism is of great significance to promote the activation and utilization of the South China Historical Trail. Based on the analysis of the interactive relationship between the South China Historical Trail and education tourism, this paper selects Qiangang Ancient Road in Conghua District of Guangzhou City as the research object, aiming at the resources along the Qiangang Ancient Road and the dilemma of protection and development. Taking education tourism as the breakthrough point, the paper puts forward six strategies: expanding education tourism groups, building education tourism base, improving matching service facilities, developing "culture+ tourism" industrial chain, restoring and integrating historical and cultural resources, creating thematic tourism?itinerary.